Managing Director
Omobono UK

Alex is Managing Director of Omobono’s London office, and has over 12 years experience working across marketing, communications and technology. 

Formerly CEO of CorporateEdge, one of the UKs longest standing and best respected brand strategy agencies, he has worked with global brands such as Telstra, Intercontinental Hotels, Saudi Aramco, Alcatel Lucent, JLL, EDF energy and Richemont. 

Alex brings a proven track record in driving sustainable business growth through the development and management of high performing, engaged and inspired teams. 

He specialises in building agencies by identifying opportunities for growth and working with creative, tech, strategy, sales and ops to ensure they achieve their desired outcome - investment, sales, long-term sustainable success...

Alex has worked with start-ups, turnarounds and established blue chips and challenger brands. At each stage supporting (and challenging) clients to help them realise commercial objectives. In doing so he builds long-term, high-worth relationships that add tangible value.

In his spare time Alex can be found making music for a career he once dreamt he had as a super star DJ. Nowadays you can hear him DJ at his regular Notting Hill Carnival set on Portobello Rd, or by tuning in to his Soundcloud

Judging panel

Alex Luff

Managing Director
Omobono UK

Andrew Moss

Green Square

Anna Dalziel

Marketing Director
Momentum Worldwide

Ben Stephens

Chief Executive

David Skerrett

Managing Partner

Jennifer Scott


Jo Coughlin

Director of New Business

Libby Child


Maddy Cooper

Founding Partner
Brilliant Noise

Mark Boyd

Gravity Road

Mark Iremonger

iCrossing UK

Neil Duncan

Managing Director - Media

Rob Shaw

CEO (UK & Australia)

William Lidstone

Chief Marketing Officer

Craig Smith

Marketing Director

Fiona Hazell

Director of Communications and Engagement
Breast Cancer Now

Jane Nicholas

Brand Manager